Why Your Green Lighthouse Score Is Lying To You
I recently worked with a shop owner who was genuinely confused. His desktop PageSpeed score was a perfect 98. He was bragging about it to…
Author: Ahmad Wael
I'm a WordPress and WooCommerce developer with 15+ years of experience building custom e-commerce solutions and plugins. I specialize in PHP development, following WordPress coding standards to deliver clean, maintainable code. Currently, I'm exploring AI and e-commerce by building multi-agent systems and SaaS products that integrate technologies like Google Gemini API with WordPress platforms, approaching every project with a commitment to performance, security, and exceptional user experience.
Stop Fighting JS: Why Modern CSS Logic is Winning in 2025
I recently inherited a WooCommerce project—a high-end fashion boutique—where the mobile experience was, frankly, a total nightmare. The previous dev had built a “bespoke” product…
How to Manage High-Resolution Image Assets Without Killing Performance
A client came to me last week with a classic high-traffic nightmare. They’d launched a “monthly inspiration” gallery—essentially a collection of high-resolution image assets from…
How to Handle High-Resolution Image Libraries Without Crashing Your WordPress Site
I once took over a project for a boutique design agency that had a massive “inspiration” gallery. We are talking about 14 years of high-resolution…
The One-Shot Nature of JavaScript Iterators Explained
I recently got a call from a client whose custom WooCommerce product sync was acting… well, weird. They were pulling in about 15,000 SKUs from…
Stop Vibe Coding Your Next WordPress Project
I recently got a call from a client who was at his wit’s end. He’d hired a “prompt engineer” to build a custom WooCommerce analytics…
How to Build Responsive Circular Avatar Lists with Modern CSS
I once had a client who saw a fancy “Who’s Online” widget on a high-end SaaS site and decided their WordPress team page needed that…
Breaking the Grayscale: Custom WordPress UI Beyond Templates
I recently had a client come to me with a high-end WooCommerce shop—bespoke furniture, very expensive stuff—and the site looked… well, it looked like every…
Stop Waiting: Why UX Must Lead Your AI Strategy
Last year, I got a call from a long-time client who was in a total panic. They’d spent six months and a healthy chunk of…
Why XPath Still Beats Modern Selectors for Complex Scrapers
I had a client last year—a massive enterprise equipment supplier—who was stuck in a nightmare. They needed to sync inventory from a legacy vendor portal…