Building a real CloudFront image optimization CDN
I got a call last month from a client running a fairly successful WooCommerce store. Everything was custom, looked great on paper, but their Google…
Author: Ahmad Wael
I'm a WordPress and WooCommerce developer with 15+ years of experience building custom e-commerce solutions and plugins. I specialize in PHP development, following WordPress coding standards to deliver clean, maintainable code. Currently, I'm exploring AI and e-commerce by building multi-agent systems and SaaS products that integrate technologies like Google Gemini API with WordPress platforms, approaching every project with a commitment to performance, security, and exceptional user experience.
WooCommerce agency management beyond the build
I recently had a client, a mid-sized agency, who was pulling their hair out. They managed about a dozen WooCommerce stores for various clients, each…
Scaling PHP: going serverless instead of bigger servers
I had a client, a mid-sized e-commerce operation, who was constantly battling performance issues with their custom data feeds and background processing. We’re talking about…
AI in web development: what it’s actually like
I just got off a call with a long-time client, Sarah. She runs a few content sites and, like many, has been trying to integrate…
How AI is changing everyday life
AI has left science fiction behind and settled into everyday life. From the moment we wake up to the moment we go to sleep, it…
Stop fighting WordPress: use Block Bindings instead
A client hit me up last month. They needed a slick video section on their product pages, with dynamic content and a different video for…
WooCommerce 10.3: Developer Insights and Essential Updates
Just last month, I had a client, a mid-sized WooCommerce store, pulling their hair out trying to get accurate profit reports. They were piecing together…
Securing Your Legacy: WordPress Digital Permanence for the Long Haul
Just the other day, I had a client call — a mid-sized non-profit, doing some seriously good work in digital literacy. They were looking at…
Automattic for Agencies: Streamlining Your WooCommerce Workflow
I had a client recently, a sharp agency owner, who was just swamped. His WooCommerce business was booming, which, on paper, is exactly what you…
Beyond Basic Recipes: Optimizing WordPress for Food Blogs
I got a call recently from a client, a passionate chef with a fantastic array of healthy, inspiring recipes. She wanted to launch her food…